My studio began as a full-service design studio in 1993, offering graphic design from logos, brochures, and exhibits to newsletters and books. Over the years, I built a reputation for outstanding design. My diverse clientele includes writers, federal, state, city, and pueblo agencies, health and literacy organizations, artists and galleries, museums and universities, and numerous non-profits, small businesses, and individuals. Although diverse, one thing all my clients have in common is the desire to inspire, educate, and communicate through text and images. 

I have always loved designing books from the most straightforward text-only books to more complex illustrative pieces. My love for the work showed that I soon began to get more book design projects by word of mouth. I believe that my design work’s success was partly due to my business philosophy, which I will carry forward to my blog and courses. 

My Company
My Evolution

3 Things
That Guide Me

1.

My WorK

Strive to make my client's lives easier.

Deliver more than they expect.  

Minimize surprises...
surprises rarely are a good thing.

And use design to not only look beautiful but to help communicate.

As a designer, there is nothing more satisfying than to make complex material easier to understand. From graphic design and typography to writing and course creation, my love for clarity, content, and process is what guides me. 

Message clarity.  
I value being direct and clear with content and typography. I like straight-forward language along with conventional typography. Less is often more in writing as well as design.

Creating processes.  
Once I have figured out a way to do something, I like to create a strategy to make that task efficient and trouble-free.

2.

3.

Visual order and clarity.
I get satisfaction from bringing text and images together to create clarity and create an experience.   

Business Philosophy

I love...